The year is officially half over and I don’t know where it went. So far, our year at WilsonMcGuire Creative has been devoted to creating digital pubs, digital ads and websites, segmenting email lists, developing social media content, setting up storefronts on eBay and Amazon and, lately, creating a slew of SnapChat Geofilters. If my grandparents were around to hear...

Websites are constantly evolving. It’s the nature of the beast. Even as a website is launched, new technologies are being introduced to make it obsolete. Our last website was up for almost five years. It was so out of date, the links began to break. But that’s how it goes when you are your own client. Our process began in 2014...

I’ve got Spring Fever. I’m opening all the doors and windows in my house. I’m swapping my winter boots for summer sandals. And I’m ready to let the sun shine a bright new light on just about everything. . .including my business. How bout you? ‘Tis the season to take a fresh look at your business, your processes, your marketing...

Is it just me or are there entirely too many social media vehicles out there right now? Seems every time I get a business page constructed, there’s another one behind it. (Introducing: Twitter business pages. Why?) It all starts innocently enough. You build a website. You have to -- it’s your digital front door. However, to get folks to return to...