When DuneBerry Resort Wear from Leland, Michigan opened a new location in the Village of Pinehurst, they called on WilsonMcGuire Creative to help them establish their brand. We finessed their logo, designed new signage and business cards. And we developed ads featuring the popular Gretchen Scott and Vineyard Vines lines....

We’ve spent much of the last two months developing a new brand campaign for the Beaufort Hotel. Sitting on the Southern-most tip of North Carolina’s Outer Banks, this exceptional site combines all the comforts of a new hotel with the rich character and tradition of NC’s third oldest town. Simply put:  it’s where your Outer Banks adventure begins. ...

Your closet isn’t the only thing that needs to be cleaned out this spring. As the weather warms and the days lengthen, it’s a great time to give your company and your brand a good old-fashioned spring cleaning. Take a step back and try to look at every part of your brand from an outsider’s perspective: Is it still relevant? Is it...

What is it with business cards? We’ve been predicting their demise since 2010. After all, in this digital paperless world, killing trees to print business cards seems a bit archaic. But there’s something about having our contact information on a tiny paper card that we just can’t seem to quit. Bump developed an app that allowed us to exchange contact information...

Mrs. Pumpkins’ hand crafted Moravian chicken pies have been a Winston-Salem staple since 1985. As they increase their distribution in grocery stores, they asked WilsonMcGuire Creative to help design their new packaging....