Am I the only person who feels that 2017 was the fastest year in the history of time? My daughter told me that the reason a year feels faster for me is because it’s a much smaller proportion of my life than, for instance, hers. While that might be true, 2017 felt especially brief. I didn’t even get to enjoy Christmas...
Leaves are dropping. Pumpkins are being carved. Kids are dressing up in their scariest costumes. But Halloween isn’t half as scary as advertising is right now. The web and social media have increased our tolerance for sub-par photography and design. And what’s acceptable on personal social media platforms seems to be bleeding into marketing, whether it’s brand appropriate or not. The camera...
“Meet George Jetson. His boy Elroy. Daughter Judy. Jane, his wife!” If you recognize that song, you’re old enough to have watched this cartoon come to life. This is how we now live. We microwave our food. Drinks pour out of our refrigerators. Robotic sweepers clean our houses. And, while we don’t yet have flying cars, hundreds of thousands of people...
Between the Wyndham Championship and the Winston-Salem Open, August is one of our busiest times of the year. So the sweltering summer heat isn’t the only thing that makes us sweat. We. Work. Hard. And not just on existing business . . . We recently pitched a couple of potential new clients. It took so much effort it was like having a...
Seems like everyone has a world domination plan (WDP) these days. Google and Facebook have essentially taken over advertising. A full 98% of Facebook’s $9.3 billion second quarter profits came from advertising while 87% of Google’s $26 billion profit from the same period was ad based. Facebook is charging advertisers 24% more than it did in 2016. And those numbers will...
http://www.ncwildlife.org/News/no-fishing-license-needed-to-fish-on-july-4-12...
As part of their revamp of Longleaf Golf & Family Club, the U.S. Kids Golf Foundation has created a new restaurant called Heartwood Grill & Greens. This gorgeous new venue features vaulted ceilings, a welcoming veranda overlooking the practice putting greens and, of course, extraordinary cuisine. We think the logo we developed is quite tasty as well. ...
Another day, another crazy comment from our 45th President. In his first 132 days in office, President Trump has made more inappropriate comments than Chris Rock on Oscar night. It was 12:06 am when he tweeted: “Despite the constant negative press covfefe” No one knows exactly where he was going with this but, for several hours, the whole world hung on this...
Inspiration can come from anywhere. When I was a kid, I was inspired by a cheesy image of a castle painted on a rounded piece of glass. That painting was a fixture in my grandparent’s farmhouse since well before I was born. It hung high on the wall and, while I couldn’t reach it, I found I could stare at it...
I went into advertising because it was the perfect union of my two passions: art and writing. Communication Arts. I loved the whole idea of it. And when I discovered the strategic part of marketing and advertising, the circle was complete. Strategic thinking, art and writing challenged every part of my brain. It still does. I believe everyone has a skill s/he can...
