08 Jun WMC designs innovative new digital magazine
We worked with the folks at Destination Golf & Travel to create a the most innovative new digital magazine in golf and travel. It features videos, slideshows, animations and rollovers throughout. And it reaches an extraordinarily desired population of high income golfers and travel lovers across the nation. The launch goes out to 9 million people.
Destination Travel & Golf (DTG) dtgmagazine.online/go/destination-travel-and-golf, an upscale, monthly lifestyle magazine created for avid, affluent golfers, is pleased to announce the launch of a new national issue. A data-driven digital publication that displays on PCs, tablets and mobile phones, DTG presents enticing destinations, leading resorts and must-play courses in each issue, with detailed information on lodging, dining, spas and other amenities sought after by sophisticated travelers.
Written and edited by seasoned experts and illustrated with beautiful images, Destination Travel & Golf is an entertaining guide to the game’s most coveted addresses and desirable getaways. In addition, DTG’s reach to nine million golfers is the largest of any golf publication — delivering an exact audience, one of the most valuable and sought after by advertisers.
“We want to give our readers the best options and opportunities to play more golf and enjoy the game more,” said DTG Chairman and Owner Richard J. Gillespie. “Our writers and photographers are the best in the world. Our editorial director, Brian McCallen, pioneered the Top 100 You Can Play for GOLF magazine. (Managing Editor) Brad King was a longtime editor at LINKS Magazine. So between the two of them we’ve got a powerhouse team, including well-known contributors from around the world.”
The June 2016 issue of DTG includes in-depth feature stories on the Lake Tahoe area in the Sierra Nevada, Terre Blanche Hotel Spa Golf Resort in the south of France, the magnificent Primland Resort in Virginia’s Blue Ridge Mountains, the rapidly expanding Topgolf Entertainment, as well as short, informative features on some of golf’s most unique new equipment, technology, best values and more.
“We are able to do things many publishing giants can not,” said DTG Publisher Bailie Morlidge. “We make digital magazines important, scalable and valuable to our readers and to our advertisers. Our competition is distinguished but doesn’t deliver the reach, campaign measurement, visibility, or audience to scale like we do.”