With every Tweet, Instagram and Facebook post, I find it more and more difficult to distinguish my professional life from my personal life. I have both personal and corporate accounts for most social media. I originally did this to avoid following people professionally that might post “less than professional” content (i.e., Daniel Tosh, a few yoga teachers, a couple of...

THE SWEET SPOT: Highlights from the 2015 PGA Merchandise Show by Rett Haigler Every year, the multi-billion dollar golf industry shows its wares at a larger-than-life trade show. I ventured to Orlando to see how WilsonMcGuire Creative might be able to help emerging golf brands navigate the industry’s sometimes tricky marketing landscape. There were dozens of brands and products worth mentioning, but here is...